Press Releases

Early in my career, I worked for a company that was like a hybrid of an ad agency and a FedEx Office.

Clients would walk up to the counter and place their order. I'd follow up by phone to get the details, write the copy, get the copy approved, pass it on to the designer, then stand by for any post-design changes that were needed. 

Writing press releases were one of the rare instances when the success of the finished product depended wholely upon successful execution of content. 

I'm happy to say that the press release I wrote for Prairie Karen led to her selling her jewelry on HSN. 

Scroll below to read some of the press releases i've written.